Two views on the social media phenomenom's viability, centering on its business plan — if it even has one. First comes Bloomberg Business Week with a cover story saying that "Twitter is becoming a plausible contender for the online budgets of the world’s top advertisers." The contrarian view comes from Gawker: "Twitter's business has been a joke, will have to be rebuilt from the ground up, and as far as we know is still in terrible shape."
March 14, 2012