The power of maybe in science writing

Journalists are trained to use powerful language, but Paige Brown Jarreau discusses research showing that appropriate hedging can enhance credibility in science writing: "It may be [see what I did there?] that when it comes to science and science communication, powerless language is evaluated more positively, as it relates to the basic scientific principle of uncertainty. Powerful language, persuasive in courtrooms, is met with skepticism among science blog readers."

June 8, 2015

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