Coverage of NASW's Fall 2008 Annual Meeting

The annual meeting of the National Association of Science Writers is in Palo Alto, Calif., Oct. 24-25, 2008. This page contains reports from many of the sessions, filed by NASW conference travel fellows.

 

The Now Frontier: New and social media

Podcasts. Blogs. Embedded video clips. Facebook. Panelists shared tips for tapping into this expanding universe of new and social media during the session on "Who's Consuming Science, and How Do We Reach Them?" at ScienceWriters 2008 in October in Palo Alto.

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Pitch perfect

There's nothing like the introduction of four top editors to quiet a room of science writers. This year, editors from the New York Times, Scientific American, Sierra, and Wired formed the panel of the Pitch Slam, a fan favorite at the annual NASW workshops. Writers, eager to hear insider tips and witness on-the-spot feedback to story pitches, packed the room in October in Palo Alto, the site of ScienceWriters 2008.

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Hearing from the critics of science journalism

If any reporters sitting in the session "Turning the Tables: Meet the Press Critics" have had a piece panned by one of the critics present, they didn't speak up. The three panelists, who participated in ScienceWriters 2008 in October in Palo Alto, instead enjoyed a cordial environment in which they explained how they think science journalists are living up to their responsibilities — and how they're not.

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Tools and skills for the digital science writer

Science writers who wish to adapt to the digital age have two fundamental questions to answer: What new skills do I need? And what equipment do I need to buy? Panelists at this session of ScienceWriters 2008 in October in Palo Alto — organized by Tabitha Powledge — discussed how multimedia can enhance stories, how to get started with going digital and how to choose the right laptop computer.

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It's all geek to me: Writing about technology

From the blogosphere to Silicon Valley and back, technology impacts both the way we write and the topics we can cover as science writers. In a session called "Geeks, Freaks and Deadlines: Writing about Technology and the Humans Who Love It" at ScienceWriters 2008 in October in Palo Alto, panelists advised, admonished and cajoled the science writing audience to be creative in their use of technology — as both topic and medium.

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Lights, camera ... action! Telling institutional stories through video

First, use a tripod. That was Melissa Lutz Blouin's take-home message about making video, which she delivered during a session on the topic at ScienceWriters 2008 in October in Palo Alto. "Your production values shoot up!" she exclaimed. The cost barriers for video have dropped from the days of $60,000 shoulder-mounted film cameras, but as anyone who has shot with today's $2,000 cameras knows, there is more to getting a professional result than just using professional equipment.

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Freelancing your way to success

The buzz of enthusiasm began early for the "Building the Freelance Business You Want" session at ScienceWriters 2008 in October in Palo Alto. Participants had good reason to be excited.

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Why good reporters and institutions get it wrong

In the fall of 2007, the research nuclear reactor at Penn State University, one of the oldest in the country, started slowly losing water from its cooling pool. Protocol required safety personnel to report the leak to the nuclear regulatory committee, which meant that the news would soon be made public on the NRC website.

Handouts from the session (NASW members only)

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Science writing for kids

Science writing for kids is a diverse field, teeming with opportunities for freelancers. That was the theme of "Science Writing for Kids: Skills and Markets," one of the workshops held during ScienceWriters 2008 in October in Palo Alto. A panel of editors of science publications aimed at young people offered advice on pitching to their publications, as well as general advise on writing for this audience.

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The PIO Pitch Slam

"Pitching a story is part art, part science, part intuition — and a lot of luck," Lisa Rossi told the more than 40 attendees at "PIO Pitch Slam: Packaging, Delivering ... and Placing the Story," one of the workshops held during ScienceWriters 2008 in October at Palo Alto. Rossi, director, of communications and external relations for the Microbicide Trials Network at the University of Pittsburgh, co-organized the session with Karen Kreeger, senior science communications manger at the University of Pennsylvania School of Medicine. The workshop featured tips for public information officers who pitch to newspapers, magazines and electronic media.

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Science and social media: New tools, new ways to talk?

As the panelists convened for the session on social media, it was only fitting that two NASW graduate fellows were already seated in the second row twittering away. But the question on the minds of many in the room was: Are these new tools a revolutionary way to communicate, or are they just a distraction?

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What's science got to do with it? Thinking outside the lab

Physics can help NASCAR fans understand why their favorite racecar driver lost. Carbon-dating can help history buffs unearth forgeries. According to panelists at ScienceWriters 2008 held Oct. 24-28 in Palo Alto, Calif., it takes only a fresh eye to find applications of science in activities such as these and other everyday happenings.

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Monterey Bay videos

From NASW member A'ndrea Elyse Messer, here are WMV videos of the field trip to the Monterey Bay Aquarium and the Hopkins Marine Station.

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Last revised: November 7, 2009

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