Public information officers

Science communication is a two-way process. It's important for institutional public information officers to understand the news media and vice versa. This page is here to help with that process. NASW also has a listserv, NASW-pr, devoted to discussions of interest to PIOs and others.

Communicating Science News

The public learns about science news by many different routes, including newspapers, magazines, books, radio, television, the Internet, electronic news services and films. This guide for scientists, physicians and PIOs is intended to help them understand the needs, strengths, and weaknesses of each form of media. Read more.