The blogfather's guide to getting started

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As newspapers shrink and social media booms, Bora Zivkovic offers a primer for budding science writers on establishing themselves: "In the 20th century, one would try to ingratiate oneself with the gatekeepers, the editors. As they are still part of the ecosystem and probably will be for some time in the future, this strategy is still valuable, but it is only one of many. More important, if anything, is to build support networks with your colleagues, peers and buddies."