The good and bad in moving from reporting to PR

Debra Caruso was a radio journalist before becoming a public relations professional. Writing on, she lists the reasons former journalists may make good PR people, and why they may not. On the plus side: "A nose for news will help drive client coverage." Among the negatives: The uncomfortable job of pitching friends and colleagues who are still in the business. Don't miss the discussion in the comments section. Related from Poynter.

Aug. 11, 2011

Rights Platform Marketplace advertisement

AIP Science Communications Awards

Drexel University Online