From the recent Investigative Reporters & Editors conference in San Francisco, Matt Apuzzo offers a tipsheet for reporting on institutions: "You have your starting list of people. Now think broadly about others who have information that can help you. If you’re covering a company, for instance, you don’t just want the usual suspects – the flacks and the executives. You need to think about the organization as a network of people who have some stake in the company."
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