Why your story is (probably) too long

<a href='http://www.shutterstock.com/pic.mhtml?id=186348182'>Image via Shutterstock</a>

The Associated Press recently instituted word-count limits, and Karen Fratti thinks it's about time. In a smartphone era when attention spans are shorter than ever, brevity is a virtue, Fratti writes: "I think a lot of us are writing too much to seem more serious and in-depth so as not to appear too beholden to the ‘clickiness' of the Internet. Yes, we can do serious journalism on mobile and digital-first platforms. But it can also be concise."