The inverted pyramid is dead; long live the inverted pyramid. It still tops Michelle V. Rafter's list of ledes (although she doesn't spell it "lede" or use the term "inverted pyramid"). But it's joined by such variants as the second-day, hook, feature, and anecdotal ledes: "A story’s lead can impart information, set a tone, answer questions and hint at what’s to come. But they’re not all alike. There are different types of leads for different types of stories."
