And should you care? A bad score on the social media influence site may have cost Sam Fiorella a marketing job, Seth Stevenson writes in Wired magazine, but Erik Kain at Forbes says Klout is inaccurate, obscure, and redundant. All of which makes Klout sounds like a subject ripe for parody: "This is about as scientific as Klout’s own measurements — which is to say, it’s pretty much a crapshoot."
May 3, 2012