"How many emails do you ignore?" Monya Baker asks in an essay on the companion web site to the Science Writers' Handbook. Baker then offers tips for making sure your email isn't ignored when you're after an interview: "I carefully prepare each introductory email for each source, and I decide ahead of time how I'll follow up. I also tend to use more formal language, closer to what would be found in a scientific paper than in a magazine article."
October 18, 2013