ScienceWriters meeting coverage

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You have entered a college student's room. As your eyes scan from left to right, you are shocked to see a neatly made bed, folded laundry, and books not only in the bookcase, but alphabetically arranged. Even the slippers — slippers! — have been placed at a right angle to the bed. Ah, but there it is, sitting in a corner, a beautiful, bright blue bong inside a plastic crate.

I expected the ScienceWriters 2009 workshop moderated by Robin Lloyd and Christie Nicholson, social media mavenettes working for Scientific American, entitled "Social Media — Why, Where and How," to cover the whole Social Media scene for me so that I'd perhaps see some value to it all. Social media was defined by Lloyd as places where "you receive, consolidate, share information." Regrettably the well publicized social media websites like Facebook, MySpace and LinkedIn were barely mentioned. This session was a sales job for Twitter.

Every day, hundreds of thousands of oil and gas wells in Texas siphon fossil fuel from the ground, sending it on to dozens of refineries and processing plants across the state. Yet it's not enough: The biggest energy hog and carbon emitter in the nation, Texas has to import additional oil to satisfy its fuel needs. "We're the China of America," Michael Webber, a mechanical engineer at the University of Texas, told the 40 attendees at the 2009 CASW New Horizons in Science briefing in Austin. "We're the dirty, industrial heavy lifter."

Angry red trapezoids kill and eat the carcasses of their green kin. Critters turn blue to signal their desire to mate. Adults gobble their young. Welcome to Polyworld, the purported answer to one of the biggest unsolved problems in science: a theory of consciousness.